{"id":7889,"date":"2018-12-17T16:11:16","date_gmt":"2018-12-17T09:11:16","guid":{"rendered":"https:\/\/vietbrands.vn\/?p=7889"},"modified":"2018-12-18T13:34:47","modified_gmt":"2018-12-18T06:34:47","slug":"goi-nhan-dang-va-dong-goi-thuong-hieu-cua-tails-duoc-thiet-ke-boi-sheridan-co","status":"publish","type":"post","link":"https:\/\/vietbrands.vn\/?p=7889","title":{"rendered":"G\u00f3i nh\u1eadn d\u1ea1ng v\u00e0 \u0111\u00f3ng g\u00f3i th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Tails \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf b\u1edfi Sheridan & Co !!!"},"content":{"rendered":"

\"G\u00f3i<\/a><\/p>\n

C\u00f4ng ty\u00a0Sheridan & Co cho th\u1ea5y c\u00f4ng vi\u1ec7c m\u1edbi nh\u1ea5t c\u1ee7a n\u00f3 l\u00e0 t\u00e1i t\u1ea1o l\u1ea1i chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/a>, thi\u1ebft k\u1ebf<\/a> nh\u1eadn d\u1ea1ng<\/a> v\u00e0 \u0111\u00f3ng g\u00f3i cho Tails, nh\u00e3n hi\u1ec7u cocktail premixed cao c\u1ea5p. <\/span><\/p>\n

Tails n\u1ed5i ti\u1ebfng v\u1edbi c\u00e1c lo\u1ea1i cocktail pha tr\u1ed9n r\u1ea5t ngon, \u0111\u01b0\u1ee3c kh\u1eb3ng \u0111\u1ecbnh b\u1edfi\u00a0s\u1ef1 \u0111\u1ed5i m\u1edbi, c\u00e1c th\u00e0nh ph\u1ea7n ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 s\u1ef1 kh\u00e9o l\u00e9o. Theo truy\u1ec1n th\u1ed1ng, n\u00f3 \u0111\u00e3 thu h\u00fat nh\u1eefng kh\u00e1ch h\u00e0ng b\u1eadn r\u1ed9n, kho\u00e1i l\u1ea1c khi th\u01b0\u1edfng th\u1ee9c nh\u1eefng m\u00f3n pha tr\u1ed9n h\u1ed7n h\u1ee3p \u1edf b\u1ea5t c\u1ee9 l\u00fac n\u00e0o v\u00e0 m\u1ecdi n\u01a1i, \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi y\u00eau th\u00edch cocktail tinh t\u1ebf h\u01a1n, nh\u1eefng ng\u01b0\u1eddi th\u00edch th\u00fa v\u1edbi nh\u1eefng s\u1ef1 k\u1ebft h\u1ee3p kh\u00e1c th\u01b0\u1eddng nh\u01b0 Cosmopolitan v\u00e0 Elderflower Collins.<\/span><\/p>\n

M\u1eb7c d\u00f9 c\u00f3 uy t\u00edn v\u00e0 ng\u01b0\u1eddi h\u00e2m m\u1ed9, Tails tin r\u1eb1ng c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t hi\u1ec7u qu\u1ea3 \u00a0s\u1ef1 xu\u1ea5t hi\u1ec7n v\u00e0 chuy\u00ean m\u00f4n th\u00f4ng qua thi\u1ebft k\u1ebf bao b\u00ec, v\u00e0 \u0111\u00e3 giao nhi\u1ec7m v\u1ee5 n\u00e0y cho Sheridan & Co. Tails c\u0169ng mu\u1ed1n m\u1ed9t gi\u1ea3i ph\u00e1p c\u00f3 th\u1ec3 t\u0103ng c\u01b0\u1eddng th\u01b0\u01a1ng hi\u1ec7u v\u1ec1 t\u0103ng tr\u01b0\u1edfng th\u01b0\u01a1ng m\u1ea1i tr\u00ean to\u00e0n c\u1ea7u, c\u0169ng nh\u01b0 h\u1ed7 tr\u1ee3 t\u0103ng tr\u01b0\u1edfng tr\u00ean c\u00e1c k\u00eanh b\u00e1n l\u1ebb l\u1edbn.<\/p>\n

Freddie Sheridan, Sheridan & Co, nh\u1eadn x\u00e9t: “M\u1eb7c d\u00f9 th\u00e0nh l\u1eadp n\u0103m 2008, s\u1ef1 h\u1ee3p t\u00e1c c\u1ee7a Tails v\u1edbi c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t cocktail to\u00e0n c\u1ea7u bao g\u1ed3m Bols of Amsterdam, th\u01b0\u01a1ng hi\u1ec7u ch\u01b0ng c\u1ea5t l\u00e2u \u0111\u1eddi nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi, t\u1eeb n\u0103m 1575, ch\u1ee9ng ki\u1ebfn \u200b\u200bc\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1eb1ng nh\u1eefng ngh\u1ec1 th\u1ee3 th\u1ee7 c\u00f4ng v\u00f4 song. Do \u0111\u00f3, th\u00e1ch th\u1ee9c l\u00e0 t\u1ea1o ra m\u1ed9t b\u1ea3n s\u1eafc cao c\u1ea5p, t\u1eadp trung v\u00e0o di s\u1ea3n, c\u00f3 th\u1ec3 d\u1ecbch qua c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m kh\u00e1c nhau (200ml, 500ml chai v\u00e0 \u00a0chai th\u1ee7y tinh 1 l\u00edt) v\u00e0, quan tr\u1ecdng l\u00e0 l\u00f4i k\u00e9o th\u1ecb tr\u01b0\u1eddng Millennial th\u1eed s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh m\u00e0 kh\u00f4ng l\u00e0m m\u1ea5t kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. C\u00f3 m\u1ed9t c\u01a1 h\u1ed9i r\u00f5 r\u00e0ng \u1edf \u0111\u00e2y \u0111\u1ec3 hi\u1ec7n \u0111\u1ea1i h\u00f3a thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u hi\u1ec7n t\u1ea1i \u0111\u1ec3 t\u1ea1o ra m\u1ed9t h\u1ec7 th\u1ed1ng th\u1ecb gi\u00e1c li\u00ean quan \u0111\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1eadn r\u1ed9n v\u00e0 s\u00e0nh \u0111i\u1ec7u hi\u1ec7n nay, \u0111\u00e3 k\u1ef7 ni\u1ec7m s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u00e0 g\u1ee3i l\u00ean s\u1ef1 t\u00f2 m\u00f2 v\u1ec1 th\u1eed nghi\u1ec7m h\u01b0\u01a1ng v\u1ecb.<\/span><\/p>\n

\"G\u00f3i<\/a><\/p>\n

M\u1eb7c d\u00f9 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n \u0111\u00f3ng vai tr\u00f2 c\u1ed1t l\u00f5i trong vi\u1ec7c t\u1ea1o c\u1ea3m h\u1ee9ng cho thi\u1ebft k\u1ebf t\u1ed5ng th\u1ec3, \u00a0c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u th\u1ebf gi\u1edbi c\u1ee7a Tails, Inventors, Craftsmen and Showmen tr\u00ean kh\u1eafp hai l\u1ee5c \u0111\u1ecba (Ch\u00e2u \u00c2u v\u00e0 B\u1eafc M\u1ef9) \u0111\u00e3 t\u1ea1o ra khu\u00f4n kh\u1ed5 cho vi\u1ec7c truy\u1ec1n \u0111\u1ea1t th\u01b0\u01a1ng hi\u1ec7u vi\u1ec7c pha ch\u1ebf, tr\u1ed9n v\u00e0 u\u1ed1ng cocktail. Sheridan & Co \u0111\u00e3 thi\u1ebft k\u1ebf m\u1ed9t nh\u00e3n hi\u1ec7u thu h\u00fat s\u1ef1 ch\u00fa \u00fd n\u00e0y, s\u1eed d\u1ee5ng c\u00e1c minh h\u1ecda c\u1ed5 \u0111i\u1ec3n \u0111\u1ec3 t\u1ea1o ra ba bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1ea1i di\u1ec7n cho g\u1ed1c r\u1ec5 c\u1ee7a Tails – London (vi\u1ebft t\u1eaft l\u00e0 LDN) \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1eb1ng m\u1ed9t b\u00f3ng \u0111\u00e8n, bi\u1ec3u th\u1ecb nh\u1eefng \u00fd t\u01b0\u1edfng v\u00e0 s\u1ef1 \u0111\u1ed5i m\u1edbi cho th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn t\u1eeb \u0111\u00e2u; Amsterdam (AMS) \u0111\u01b0\u1ee3c bi\u1ec3u hi\u1ec7n b\u1eb1ng m\u1ed9t b\u1ed9 l\u1ecdc l\u1ecdc c\u1ed5 x\u01b0a, ch\u1ec9 ra di s\u1ea3n v\u00e0 ngh\u1ec1 th\u1ee7 c\u00f4ng; Cu\u1ed1i c\u00f9ng, New York (NYC) \u0111\u01b0\u1ee3c \u0111\u1ea1i di\u1ec7n b\u1edfi m\u1ed9t ly cocktail, bi\u1ec3u th\u1ecb v\u1ecb tr\u00ed cho \u1ea3nh h\u01b0\u1edfng c\u1ee7a nh\u00e0 h\u00e1t cocktail v\u00e0 tr\u00ecnh di\u1ec5n. C\u00e1c m\u0169i t\u00ean trang tr\u00ed c\u00f4ng c\u1ed9ng li\u00ean k\u1ebft bi\u1ec3u t\u01b0\u1ee3ng London, Amsterdam v\u00e0 New York c\u00f9ng nhau l\u00e0m n\u1ed5i b\u1eadt h\u00e0nh tr\u00ecnh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 DNA c\u1ee7a m\u1ed7i Tails.<\/p>\n

Thay th\u1ebf logo g\u1ed1c c\u0169 c\u1ee7a Tails b\u1eb1ng\u00a0m\u1ed9t ph\u00f4ng ch\u1eef m\u00e0u \u0111en \u0111\u1eadm m\u1edbi v\u1edbi k\u1ebft c\u1ea5u m\u1edd, kh\u00f4ng \u0111\u1ec1u, nh\u01b0 th\u1ec3 nh\u00e3n hi\u1ec7u \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u00f3ng d\u1ea5u b\u1eb1ng tay. Sheridan & Co \u0111\u00e3 l\u00e0m vi\u1ec7c v\u1edbi Tails \u0111\u1ec3 ph\u00e1t minh ra ‘Masters Of Mixing, Batching & Imbibing’ c\u1ee7a strapline n\u1eb1m d\u01b0\u1edbi logo c\u1ee7a “Tails Cocktails”, \u0111\u00e1nh d\u1ea5u di s\u1ea3n v\u00e0 gi\u00e1 tr\u1ecb th\u1ee7 c\u00f4ng truy\u1ec1n \u0111\u1ea1t trong c\u00e1i nh\u00ecn t\u1ed5ng th\u1ec3 c\u1ee7a nh\u00e3n hi\u1ec7u. M\u1ed9t nh\u00e3n hi\u1ec7u th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c \u0111\u01b0\u1ee3c bi\u1ec3u th\u1ecb b\u1eb1ng m\u1ed9t con tem \u0111\u1ecf c\u1ed5 \u0111i\u1ec3n c\u00f3 ba v\u1ecb tr\u00ed v\u00e0 \u1ea3nh h\u01b0\u1edfng ch\u00ednh y\u1ebfu c\u1ee7a c\u00e1c nh\u00e0 s\u00e1ng ch\u1ebf, Th\u1ee7 c\u00f4ng m\u1ef9 ngh\u1ec7, Showmen (n\u1eb1m b\u00ean ph\u1ea3i nh\u00e3n tr\u00ean l\u1ecd 1 l\u00edt v\u00e0 tr\u00ean nh\u00e3n l\u01b0ng cho s\u1ea3n ph\u1ea9m 200ml) l\u1ea1i vang l\u00ean Xu\u1ea5t x\u1ee9, di s\u1ea3n v\u00e0 ngh\u1ec1 th\u1ee7 c\u00f4ng. B\u00ean tr\u00e1i c\u1ee7a nh\u00e3n l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n ng\u1eafn v\u1ec1 l\u1ecbch s\u1eed c\u1ee7a Tails m\u00e0 Sheridan & Co \u0111\u00e3 gi\u00fap x\u00e2y d\u1ef1ng, thi\u1ebft l\u1eadp gi\u1ecdng n\u00f3i th\u01b0\u01a1ng hi\u1ec7u v\u00e0 nh\u1ea5n m\u1ea1nh c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u h\u01a1n n\u1eefa.<\/span><\/p>\n

\"G\u00f3i<\/a><\/p>\n

\u0110\u1ed1i v\u1edbi c\u00e1c lo\u1ea1i cocktail ph\u1ee5c v\u1ee5 \u0111\u01a1n gi\u1ea3n h\u01a1n bao g\u1ed3m cung c\u1ea5p 200ml nh\u1ecf h\u01a1n c\u1ee7a Tails, m\u00e0u s\u1eafc \u0111\u00f3ng m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a nh\u1eadn d\u1ea1ng, v\u1edbi m\u1ed9t thi\u1ebft k\u1ebf nh\u00e3n chai c\u1ed5 h\u01a1n n\u1eefa t\u00f4 \u0111i\u1ec3m v\u1edbi b\u00e0n tay t\u1ed1t v\u1ebd minh h\u1ecda b\u1edfi Darwinesque th\u00e0nh ph\u1ea7n tr\u00e1i c\u00e2y \u0111\u01b0\u1ee3c s\u01a1n m\u00e0u n\u01b0\u1edbc. C\u00e1c m\u00e0u s\u1eafc tinh t\u1ebf ph\u1ee5c v\u1ee5 \u0111\u1ec3 b\u1ed5 sung cho m\u00e0u s\u1eafc c\u1ee7a c\u00e1c concoction b\u00ean trong v\u00e0 tr\u1ef1c quan h\u01b0\u01a1ng v\u1ecb dramatises \u00a0\u0111\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 h\u1ea7u nh\u01b0 c\u00f3 th\u1ec3 n\u1ebfm n\u00f3. Sheridan & Co \u0111\u00e3 t\u1ea1o ra m\u1ed9t m\u1eabu thi\u1ebft k\u1ebf h\u1ea5p d\u1eabn c\u1ea3 nh\u1eefng ng\u01b0\u1eddi theo ch\u1ee7 ngh\u0129a truy\u1ec1n th\u1ed1ng l\u1eabn nh\u1eefng nh\u00e0 th\u1eed nghi\u1ec7m h\u01b0\u01a1ng v\u1ecb, v\u1ec1 m\u1eb7t ngh\u1ec7 thu\u1eadt, thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u00fang t\u00f4i. Rustic, nh\u1eefng h\u00ecnh \u1ea3nh th\u1ecb gi\u00e1c c\u0169 nh\u1ea5n m\u1ea1nh \u0111\u1ebfn di s\u1ea3n v\u00e0 ngh\u1ec1 th\u1ee7 c\u00f4ng c\u1ee7a ch\u00fang t\u00f4i trong khi c\u00e1c b\u1ea3n v\u1ebd chi ti\u1ebft \u0111\u1eb9p th\u1ec3 hi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n m\u00e0 ch\u00fang ta s\u1eed d\u1ee5ng trong c\u00e1c h\u1ed7n h\u1ee3p th\u01a1m ngon c\u1ee7a ch\u00fang ta – \u0111\u00f3 l\u00e0 s\u1ef1 c\u00e2n b\u1eb1ng ho\u00e0n h\u1ea3o c\u1ee7a \u0111\u01b0\u01a1ng \u0111\u1ea1i v\u00e0 c\u1ed5 \u0111i\u1ec3n. ” C\u00e1c \u0111u\u00f4i \u0111\u01b0\u1ee3c ph\u00e2n ph\u1ed1i b\u1edfi m\u1ed9t s\u1ed1 \u0111\u1ecba \u0111i\u1ec3m th\u01b0\u01a1ng m\u1ea1i ch\u00ednh c\u1ee7a V\u01b0\u01a1ng qu\u1ed1c Anh bao g\u1ed3m 600 trang Greene King Sites, 240 nh\u00e0 h\u00e0ng Prezzo v\u00e0 t\u1ea5t c\u1ea3 Hotel du Vin v\u00e0 Malmaison Hotels. C\u00e1c nh\u00e0 b\u00e1n l\u1ebb bao g\u1ed3m Harvey Nichols.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00f4ng ty\u00a0Sheridan & Co cho th\u1ea5y c\u00f4ng vi\u1ec7c m\u1edbi nh\u1ea5t c\u1ee7a n\u00f3 l\u00e0 t\u00e1i t\u1ea1o l\u1ea1i chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u, thi\u1ebft k\u1ebf nh\u1eadn d\u1ea1ng v\u00e0 \u0111\u00f3ng g\u00f3i cho Tails, nh\u00e3n hi\u1ec7u cocktail premixed cao c\u1ea5p. Tails n\u1ed5i ti\u1ebfng v\u1edbi c\u00e1c lo\u1ea1i cocktail pha tr\u1ed9n r\u1ea5t ngon, \u0111\u01b0\u1ee3c kh\u1eb3ng \u0111\u1ecbnh b\u1edfi\u00a0s\u1ef1 \u0111\u1ed5i m\u1edbi, c\u00e1c th\u00e0nh ph\u1ea7n…<\/p>\n","protected":false},"author":5,"featured_media":9729,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[750,749,751],"class_list":["post-7889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands","tag-cocktail","tag-sheridan-co","tag-tails-london"],"_links":{"self":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/posts\/7889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7889"}],"version-history":[{"count":0,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/posts\/7889\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/media\/9729"}],"wp:attachment":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}