{"id":11358,"date":"2019-01-24T14:50:58","date_gmt":"2019-01-24T07:50:58","guid":{"rendered":"https:\/\/vietbrands.vn\/?p=11358"},"modified":"2019-01-24T14:50:58","modified_gmt":"2019-01-24T07:50:58","slug":"yeu-to-quan-trong-khi-cham-soc-khach-hang","status":"publish","type":"post","link":"https:\/\/vietbrands.vn\/?p=11358","title":{"rendered":"Y\u1ebfu t\u1ed1 quan tr\u1ecdng khi ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng"},"content":{"rendered":"<h1 style=\"text-align: center;\">Y\u1ebfu t\u1ed1 quan tr\u1ecdng khi ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/h1>\n<p>Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u00f3ng vai tr\u00f2 r\u1ea5t l\u1edbn trong vi\u1ec7c quy\u1ebft \u0111\u1ecbnh li\u1ec7u kh\u00e1ch h\u00e0ng c\u00f3 quay tr\u1edf l\u1ea1i c\u1eeda h\u00e0ng v\u00e0o l\u1ea7n sau \u0111\u1ec3 ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. M\u1ed9t kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c ch\u0103m s\u00f3c t\u1ed1t ngh\u0129a l\u00e0 m\u1ed9t kh\u00e1ch h\u00e0ng ho\u00e0n to\u00e0n h\u00e0i l\u00f2ng v\u1ec1 s\u1ef1 t\u01b0 v\u1ea5n, s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 cung c\u1ea5p v\u00e0 v\u1eabn ti\u1ebfp t\u1ee5c nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a c\u1eeda h\u00e0ng ngay c\u1ea3 khi h\u1ecd ch\u01b0a c\u00f3 h\u00e0nh vi mua s\u1eafm ti\u1ebfp theo.<\/p>\n<h2>Ch\u1ee7 \u0111\u1ed9ng ti\u1ebfp c\u1eadn v\u00e0 ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng<\/h2>\n<p>Khi c\u00f3 m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi m\u1ed9t t\u00ednh n\u0103ng m\u1edbi hay m\u1ed9t ti\u1ec7n \u00edch m\u1edbi h\u00e3y lu\u00f4n ch\u1ee7 \u0111\u1ed9ng ti\u1ebfp c\u1eadn ph\u1ee5c v\u1ee5, b\u1ea3o h\u00e0nh b\u1ea3o tr\u00ec v\u00e0 t\u01b0 v\u1ea5n v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 ti\u1ec7n \u00edch m\u1edbi. Nh\u01b0 v\u1eady b\u1ea1n s\u1ebd lu\u00f4n gi\u1eef \u0111\u01b0\u1ee3c m\u1ed1i li\u00ean h\u1ec7 th\u01b0\u1eddng xuy\u00ean v\u1edbi kh\u00e1ch h\u00e0ng, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd l\u00e0m kh\u00e1ch h\u00e0ng coi th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft h\u00e0ng ng\u00e0y v\u1eady.<\/p>\n<h2>Ch\u1ee7 \u0111\u1ed9ng t\u01b0\u01a1ng t\u00e1c v\u00e0 theo d\u00f5i kh\u00e1ch h\u00e0ng<\/h2>\n<p>H\u00e3y lu\u00f4n l\u00e0 ng\u01b0\u1eddi ch\u1ee7 \u0111\u1ed9ng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng th\u01b0\u1eddng xuy\u00ean \u0111\u1ec3 nh\u1eafc nh\u1edf h\u1ecd kh\u00f4ng qu\u00ean b\u1ea1n v\u00e0 l\u1ef1a ch\u1ecdn th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n khi c\u00f3 nhu c\u1ea7u. Tuy nhi\u00ean c\u1ea7n l\u1ef1a ch\u1ecdn n\u1ed9i dung ph\u00f9 h\u1ee3p \u0111\u1ec3 kh\u00e1ch h\u00e0ng kh\u00f4ng c\u1ea3m th\u1ea5y b\u1ecb l\u00e0m phi\u1ec1n. \u0110\u1ec3 th\u1ef1c hi\u1ec7n t\u1ed1t vi\u1ec7c n\u00e0y c\u00e1c c\u1eeda h\u00e0ng n\u00ean l\u1ef1a ch\u1ecdn nh\u1eefng c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 vi\u1ec7c g\u1eedi Email Marketing v\u00e0 SMS Marketing \u0111\u1ec3 c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng m\u00e0 kh\u00f4ng c\u1ea7n m\u1ea5t nhi\u1ec1u th\u1eddi gian, c\u00f4ng s\u1ee9c c\u0169ng nh\u01b0 nh\u00e2n l\u1ef1c cho ho\u1ea1t \u0111\u1ed9ng n\u00e0y m\u00e0 v\u1eabn c\u00f3 th\u1ec3 mang l\u1ea1i hi\u1ec7u qu\u1ea3 t\u1ed1i \u0111a.<\/p>\n<h2>Lu\u00f4n c\u00f3 ch\u00ednh s\u00e1ch \u01b0u \u0111\u00e3i cho kh\u00e1ch h\u00e0ng trung th\u00e0nh<\/h2>\n<p>V\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh. C\u00e1c doanh nghi\u1ec7p kh\u00f4ng n\u00ean ti\u1ebfc vi\u1ec7c t\u1ea1o ra nh\u1eefng \u01b0u \u0111\u00e3i d\u00e0nh ri\u00eang cho c\u00e1c kh\u00e1ch h\u00e0ng trung th\u00e0nh. Kh\u00e1ch h\u00e0ng n\u00e0o c\u0169ng mong \u0111\u1ee3i d\u1ecbch v\u1ee5 h\u1eadu m\u00e3i sau b\u00e1n h\u00e0ng. V\u00ec th\u1ebf, doanh nghi\u1ec7p n\u00ean \u0111\u01b0a ra c\u00e1c ch\u00ednh s\u00e1ch \u01b0u \u0111\u00e3i, s\u1ea3n ph\u1ea9m khuy\u1ebfn m\u00e3i cho c\u00e1c kh\u00e1ch h\u00e0ng l\u00e2u n\u0103m. N\u1ebfu doanh nghi\u1ec7p t\u1ea1o ra \u0111\u01b0\u1ee3c c\u1ea3m gi\u00e1c \u0111\u00f3 th\u00ec h\u1ecd \u0111ang \u0111i \u0111\u00fang h\u01b0\u1edbng tr\u00ean con \u0111\u01b0\u1eddng \u0111em l\u1ea1i cho kh\u00e1ch h\u00e0ng nh\u1eefng g\u00ec h\u1ecd th\u1ef1c s\u1ef1 mong mu\u1ed1n nh\u01b0ng kh\u00f4ng bao gi\u1edd n\u00f3i ra.<\/p>\n<h2>Ch\u1ee7 \u0111\u1ed9ng quan t\u00e2m v\u00e0 mang l\u1ea1i ni\u1ec1m vui cho kh\u00e1ch h\u00e0ng<\/h2>\n<p>Vi\u1ec7c s\u00e1ng t\u1ea1o ch\u1ee7 \u0111\u1ed9ng mang l\u1ea1i gi\u00e1 tr\u1ecb ch\u00ednh l\u00e0 t\u1ea1o ni\u1ec1m vui cho kh\u00e1ch h\u00e0ng. \u0110\u01a1n gi\u1ea3n l\u00e0 vi\u1ec7c doanh nghi\u1ec7p b\u1ea1n s\u1ebd g\u1eedi t\u1eb7ng cho kh\u00e1ch h\u00e0ng m\u1ed9t m\u00f3n qu\u00e0 nh\u1ecf nh\u01b0 cu\u1ed1n s\u1ed5, b\u00f3 hoa v\u00e0o ng\u00e0y sinh nh\u1eadt, ng\u00e0y l\u1ec5 8-3 hay 20-10, noel, n\u0103m m\u1edbi. Ho\u1eb7c l\u00e0 nh\u1eefng doanh nghi\u1ec7p d\u1ecbch v\u1ee5 th\u00ec t\u1eb7ng combo spa, hay th\u1ebb gi\u1ea3m gi\u00e1 khuy\u1ebfn m\u00e3i, hay c\u00e1c combo \u0103n u\u1ed1ng l\u00e0m \u0111\u1eb9p.<\/p>\n<h2>Th\u1ef1c hi\u1ec7n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i cho c\u00e1c kh\u00e1ch h\u00e0ng c\u0169<\/h2>\n<p>C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i s\u1ebd k\u00edch th\u00edch s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i gi\u1ea3m gi\u00e1, mua 1 t\u1eb7ng 1, b\u1ed1c th\u0103m tr\u00fang th\u01b0\u1edfng,\u2026 th\u01b0\u1eddng thu h\u00fat \u0111\u01b0\u1ee3c r\u1ea5t \u0111\u00f4ng kh\u00e1ch h\u00e0ng tham gia. C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i n\u00e0y ngo\u00e0i m\u1ee5c \u0111\u00edch tri \u00e2n kh\u00e1ch h\u00e0ng, c\u00f2n gi\u00fap c\u00e1c doanh nghi\u1ec7p gi\u1ea3i ph\u00f3ng \u0111\u01b0\u1ee3c m\u1ed9t l\u01b0\u1ee3ng h\u00e0ng t\u1ed3n \u0111\u00e1ng k\u1ec3.<\/p>\n<h2>Gi\u1ea3i quy\u1ebft c\u00e1c khi\u1ebfu n\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng n\u1ebfu c\u00f3 m\u1ed9t c\u00e1ch th\u1ecfa \u0111\u00e1ng<\/h2>\n<p>Khi kh\u00e1ch h\u00e0ng g\u1eb7p v\u1ea5n \u0111\u1ec1 v\u1edbi s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n th\u00ec vi\u1ec7c \u0111\u1ea7u ti\u00ean b\u1ea1n n\u00ean l\u1eafng nghe, h\u00e3y \u0111\u1ec3 kh\u00e1ch h\u00e0ng n\u00f3i h\u1ebft ra nh\u1eefng v\u1ea5n \u0111\u1ec1 h\u1ecd m\u1eafc ph\u1ea3i v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. Sau khi l\u1eafng nghe b\u1ea1n s\u1ebd bi\u1ebft m\u00ecnh gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 nh\u01b0 th\u1ebf n\u00e0o, vi\u1ec7c n\u00e0y r\u1ea5t quan tr\u1ecdng v\u00ec n\u1ebfu b\u1ea1n kh\u00f4ng x\u1eed l\u00fd kh\u00e9o l\u00e9o kh\u1ea3 n\u0103ng s\u1ebd b\u1ecb m\u1ea5t kh\u00e1ch h\u00e0ng, ho\u1eb7c m\u1ea5t doanh thu, hay b\u1ecb d\u00ednh\u00a0scandal, ho\u1eb7c b\u1ecb kh\u00e1ch h\u00e0ng r\u00eau rao n\u00f3i x\u1ea5u, t\u1ec7 h\u01a1n n\u1eefa s\u1ebd ph\u1ea3i \u0111\u1ec1n b\u00f9 cho kh\u00e1ch h\u00e0ng m\u1eb7c d\u00f9 c\u00f3 th\u1ec3 l\u1ed7i \u0111\u00f3 kh\u00f4ng ph\u1ea3i do b\u1ea1n hay s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ea1o ra, d\u1eabn \u0111\u1ebfn s\u1ebd c\u00f3 nh\u1eefng ti\u1ec1n l\u1ec7 x\u1ea5u b\u1ecb kh\u00e1ch h\u00e0ng b\u1eaft n\u1ea1t..v..v. B\u1ea1n n\u00ean c\u00f3 s\u1eb5n m\u1ed9t b\u1ed9 ph\u1eadn chuy\u00ean x\u1eed l\u00fd nh\u1eefng v\u1ea5n \u0111\u1ec1 \u0111\u1ebfn t\u1eeb kh\u00e1ch h\u00e0ng hay \u0111\u1ebfn t\u1eeb s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/p>\n<h2>\n\u0110i\u1ec1u tra thu th\u1eadp c\u1ea3m nh\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 sau khi s\u1eed d\u1ee5ng<\/h2>\n<p>Vi\u1ec7c \u0111i\u1ec1u tra thu th\u1eadp c\u1ea3m nh\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng kh\u1ea3o s\u00e1t, l\u1eafng nghe nh\u1eefng \u00fd ki\u1ebfn, ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t \u0111i\u1ec1u v\u00f4 c\u00f9ng c\u1ea7n thi\u1ebft trong kinh doanh. Nh\u01b0ng ch\u1ec9 m\u1ed9t v\u00e0i c\u00f4ng ty l\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin ph\u1ea3n h\u1ed3i th\u1eadt s\u1ef1 h\u1eefu \u00edch. Tuy nhi\u00ean nh\u1eefng ph\u1ea3n h\u1ed3i n\u00e0y c\u0169ng mang \u0111\u1ebfn nhi\u1ec1u nguy c\u01a1 ti\u1ec1m \u1ea9n \u0111\u00f3 l\u00e0 c\u00f3 m\u1ed9t s\u1ed1 th\u00f4ng tin ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 t\u00ednh x\u00e1c th\u1ef1c. Nh\u01b0ng m\u1ed9t s\u1ed1 th\u00f4ng tin ph\u1ea3n h\u1ed3i ch\u1ec9 mang t\u00ednh ch\u1ea5t b\u1ec1 n\u1ed5i v\u00e0 kh\u00f4ng ch\u1eafc ch\u1eafn v\u00e0 th\u1eadm ch\u00ed m\u1ed9t s\u1ed1 th\u00f4ng tin c\u00f2n l\u00e0 sai l\u1ea7m. D\u1eabn \u0111\u1ebfn k\u1ebft qu\u1ea3 ph\u00e2n t\u00edch \u0111\u00e1nh gi\u00e1 s\u1ebd lai l\u1ea7m. V\u1eady b\u1ea1n c\u1ea7n chu\u1ea9n b\u1ecb th\u1eadt t\u1ed1t nh\u1eefng n\u1ed9i dung khi thu th\u1eadp kh\u1ea3o s\u00e1t c\u1ea3m nh\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Y\u1ebfu t\u1ed1 quan tr\u1ecdng khi ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u00f3ng vai tr\u00f2 r\u1ea5t l\u1edbn trong vi\u1ec7c quy\u1ebft \u0111\u1ecbnh li\u1ec7u kh\u00e1ch h\u00e0ng c\u00f3 quay tr\u1edf l\u1ea1i c\u1eeda h\u00e0ng v\u00e0o l\u1ea7n sau \u0111\u1ec3 ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. M\u1ed9t kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c ch\u0103m s\u00f3c t\u1ed1t ngh\u0129a l\u00e0 m\u1ed9t&#8230;<\/p>\n","protected":false},"author":7,"featured_media":11359,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1317,906,1502,1500,1501,1499,202,321],"class_list":["post-11358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-cham-soc-khach-hang","tag-chien-luoc-marketing","tag-dich-vu-khach-hang","tag-khao-sat-khach-hang","tag-phan-tich-khach-hang","tag-quan-tri-khach-hang","tag-xay-dung-bo-nhan-dien-thuong-hieu","tag-xay-dung-thuong-hieu"],"_links":{"self":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/posts\/11358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11358"}],"version-history":[{"count":0,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/posts\/11358\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=\/wp\/v2\/media\/11359"}],"wp:attachment":[{"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vietbrands.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}